TEAMS FOR BUSINESS GROWTH: ‘THE WAY OF THE FUTURE'

Looking to start a real estate team of his own, Lyle Warden attended The Ultimate RE/MAX Teams Event to learn more about the strategic business dynamic.“Teams are the way of the future,” said Warden, an agent with RE/MAX Affiliates Marquis Ltd. in Lancaster, Ontario. “I think they can give a client better service in the end.”Members of the RE/MAX network came together December 6-7, 2022 in Las Vegas, Nevada for two days of learning from top industry coaches – like Jared James, Verl Workman and Wayne Frederick – and masterminding with successful team members and leaders in roundtable workshops.Real estate teams are renowned for enabling successful professionals to work closely with one another, maximizing resources and efficiencies. At RE/MAX brokerages, teams are able to concentrate on increasing productivity with the help of brand advantages. Plus, a recent survey proved just how productive RE/MAX teams really are.“There is no brand out there that adapts to the agent as much as RE/MAX does,” said Jason Panos, an agent with RE/MAX Infinity in Pace, Florida who joined the event to get the full scoop on teams. “I know the RE/MAX resources backing me are off the charts.”Catch a glimpse of what attendees of The Ultimate RE/MAX Teams Event experienced.

Learning from the pros

Premier education from top industry coaches and leaders is a mainstay at the annual event catered to team growth and success.Keynote speaker Jared James, a leading real estate coach, shared strategies for curating a team that consumers prefer – and refer. He discussed the importance of the collateral work, like marketing and administrative work, that help establish a successful business foundation.“You guys are so fortunate to be with a network like RE/MAX that is prioritizing teams,” James said. “We live in a different world right now where it isn’t just about selling real estate – it’s about being an entrepreneur and business leader. If you do it correctly, you’re able to create a team the consumer wants to work with.”The continuing shift in many housing markets remained a pillar in conversation when planning for business strategy and growth in 2023. Speakers and attendees agreed: While market changes impact the pace of business, they shouldn’t impact the unparalleled service professionals provide to customers. With a team structure, the collaboration and support among team members ultimately enhances the customer experience.“I think this is the market you’ve been waiting for,” said Wayne Fredrick, founder of See the Field Consulting, when addressing prospective team members and leaders.This sentiment was reinforced by Nimesh Patel, team leader of The Nimesh Patel Group and Broker/Owner of RE/MAX Fine Properties in Sugar Land, Texas.“If you want to succeed, you have to have people around you that you empower to [help run your business],” said Patel, whose team – comprised of 11 agents – is a RE/MAX Diamond Club Team and currently ranks in the top 50 large residential U.S. RE/MAX teams.During a panel discussion, Patel and his business partner Rachel Borgsmiller shared how they grew their top-producing team and what they’re doing to expand.“The journey of growing a team for me was partly out of necessity,” Patel said. “I was a single agent that started to do really well, and I started realizing that I needed help.”Patel shares that establishing a system of support with likeminded professionals can create a productive structure, allowing team members to help more clients and close more transactions.“If you want to succeed, you have to have people around you that you empower to help you in your business.”Cleve Gaddis, team leader of the Modern Traditions Realty Group with RE/MAX Center in Duluth, Georgia and coach with Workman Success Systems, discussed best practices for better understanding the emotional component of real estate. Buyers and sellers are facing fear and uncertainty, according to Gaddis, and want to be heard and understood while doing business.Following his discussion, Gaddis led the group through a series of workshops that explored real-life real estate scenarios and asked groups how they could apply the solutions to their businesses.

Connecting and networking

With a variety of experience levels, team leaders, members, and agents interested in the business model came together during the annual event to idea share with one another.“The best part of this network is that it’s one huge team,” said Nick Bailey, RE/MAX President and CEO. “That’s the secret of our success.”Attendees took part in an afternoon networking session where they shared tips and exchanged best practices.“RE/MAX has given me everything I’ve ever wanted in my life. I got a career and I have a beautiful future,” said Karen Conner, member of the Todd Conner real estate team with RE/MAX All Points Realty in New Westminster, British Columbia. “RE/MAX has given my team the support to continue to grow and continue to have everything we want.”During the 2023 RE/MAX R4, multiple educational sessions will cater to those interested in the real estate team structure. Learn more information about the upcoming event and register today.